- Classification of general insurance industry in Malaysia
- Development of market place, marketing and distribution system in general insurance
- Economic system of market place, marketing and distribution system in general insurance
2.0 Market Place
- Market structure and market share of insurance products
- The major player, comparing foreign and local insurer
- How detariffication affects the market place of general insurance in future
3.0 Marketing
- Direct and indirect marketing
- Economical, political and social factor affecting the marketing system
- Marketing challenges with technological advances
4.0 Distribution channels
- Agency force, Broker and Banca partner (Bancassurance)
- Factors determine the strategy of distribution system
- Future development and opportunities in distribution of general insurance
5.0 Conclusion
- The outlook of Malaysian General Insurance in 2016 concerning with market place, marketing and distribution system in general insurance
- Constraints and Opportunities in overall
Note: The outline will be updated from time to time to provide a more comprehensive coverage.
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